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1 Proposal: number 185

185. MEDST 101: Contemporary Media

Contact:Mara Einstein
Abstract:This course provides an introduction to the study of the field of mass communications, examining the evolution of media technologies, their regulation and economic structure, and their impact on culture and society. This class aims to give students an understanding of the breadth and scope of media, not merely as a form of entertainment or the channel for the transmission of meaning but as a conduit for the dissemination of values and information that is produced via a defined economic structure. The specific focus of 101 is on media forms, regulation of the media, economic structures, and audiences and their representation. Coverage includes the study of print (newspapers, magazines and books), radio, television, film, and the Internet. Readings and class discussion consider the historical, political, aesthetic, and cultural contexts of media trends, in addition to presenting an initial introduction to media criticism by presenting key concepts such as gatekeeping, agenda setting, and uses and gratifications. By the end of the course, students will be familiar with the full array of media technologies, how the media industry is structured, and the effects media have on a plethora of social institutions. In addition, they will be able to demonstrate an understanding of key terms and concepts of media theory and practice.

Submissions and Approvals

Course Date Requirement Action By Whom Notes
MEDST 101 2011-02-28 CV Submitted Dept
MEDST 101 2011-03-02 CV Approved GEAC
MEDST 101 2011-03-10 CV Approved UCC